Privacy Policy

Last Updated: 31 Dec 2024

At āĻ…āϰāĻž (Auraa), we value the privacy of our customers and are committed to protecting the personal information you share with us. This Privacy Policy explains how we collect, use, and protect your personal information when you visit our website www.auraa.com.bd and make use of our services. By using our website, you consent to the practices described in this policy.

1. Information We Collect

When you use our website or make a purchase, we may collect the following types of personal information:

  • Personal Identification Information: Name, email address, phone number, shipping address, billing address.
  • Payment Information: Credit/debit card details, payment history.
  • Usage Information: Your activity on our website, including pages visited, items purchased, and how you interact with our site.
  • Cookies and Tracking Technologies: We use cookies to enhance user experience, track user activity, and improve our services. Cookies help us remember your preferences, and you can disable them through your browser settings, though this may affect certain features of the website.

2. How We Use Your Information

We use the personal information we collect for the following purposes:

  • Processing Orders: To fulfill your purchase orders, process payments, and deliver your products.
  • Customer Support: To communicate with you regarding your orders, resolve issues, and provide assistance.
  • Marketing and Promotions: To send you promotional materials, product updates, and special offers (you may opt-out at any time).
  • Improving Our Services: To analyze and improve the user experience on our website, including enhancing the website’s functionality and performance.
  • Legal Compliance: To comply with applicable laws and regulations, including eCommerce and data protection laws.

3. How We Protect Your Information

We take reasonable and appropriate measures to protect your personal information from unauthorized access, alteration, disclosure, or destruction. This includes the use of encryption, secure servers, and other industry-standard security practices. However, no method of data transmission or storage is 100% secure, so we cannot guarantee complete security.


4. Sharing Your Information

We do not sell, trade, or rent your personal information to third parties. However, we may share your information with trusted third-party service providers who assist us in operating our website, processing payments, or delivering products. These third parties are obligated to protect your information and are not authorized to use it for any other purpose.

We may also share your information if required by law or to protect the rights, property, or safety of āĻ…āϰāĻž (Auraa), our customers, or others.


5. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to enhance your experience on our website. Cookies are small text files stored on your device that allow us to remember your preferences and improve the functionality of our website. You can choose to disable cookies through your browser settings, but this may limit some features on the site.

For example, we may use cookies to:

  • Keep track of items in your shopping cart.
  • Analyze site usage and trends.
  • Remember your preferences for future visits.

6. Your Rights and Choices

As a customer, you have certain rights regarding your personal information:

  • Access: You can request access to the personal information we hold about you.
  • Correction: You can correct or update your personal information if it is inaccurate.
  • Deletion: You can request that we delete your personal information, subject to legal or contractual obligations.
  • Opt-Out of Marketing: You can unsubscribe from our promotional emails at any time by clicking the “unsubscribe” link in the email.
  • Cookie Settings: You can manage your cookie preferences through your browser settings.

To exercise any of these rights, please contact us at support@auraa.com.bd.


7. Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy or as required by law. After that, we will securely delete or anonymize your data.


8. Children’s Privacy

Our website is not intended for use by children under the age of 18. We do not knowingly collect personal information from children. If we become aware that we have collected personal information from a child under 18, we will take steps to delete that information.


9. Third-Party Links

Our website may contain links to external sites that are not operated by us. We are not responsible for the privacy practices of these third-party websites. We recommend you review the privacy policies of any third-party sites before providing them with your personal information.


10. International Transfers

If you are accessing our website from outside Bangladesh, please note that your personal information may be transferred to, stored, and processed in Bangladesh, where our servers are located. By using our website, you consent to the transfer of your data to Bangladesh.


11. Updates to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. When we update the policy, we will post the revised version on our website and update the “Last Updated” date at the top of the page. We encourage you to review this Privacy Policy periodically.


12. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy, or if you would like to exercise your rights, please contact us:


13. Agreement

By using our website and services, you agree to the collection, use, and sharing of your personal information as described in this Privacy Policy.

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