Privacy Policy

Effective Date: July 2026

At Auraa, we value your privacy and are committed to protecting your personal information. This Privacy Policy explains what information we collect, how we use it, how we protect it, and the choices you have regarding your data.

By using our website or purchasing from Auraa, you agree to the practices described in this Privacy Policy.

1. Who We Are

Auraa is a premium fashion brand offering apparel, footwear, bags, accessories, and lifestyle products. We are committed to providing a secure and trustworthy shopping experience for every customer.

2. Information We Collect

We may collect the following information when you visit our website or place an order.

Personal Information

• Full Name
• Mobile Number
• Email Address (if provided)
• Shipping Address
• Billing Address
• City and Postal Code

Order Information

• Ordered products
• Size and color selection
• Quantity
• Order value
• Payment method
• Delivery status

Device & Technical Information

When you visit our website, we may automatically collect:

• IP Address
• Browser type
• Device type
• Operating system
• Pages visited
• Time spent on the website
• Referral source
• Cookies and similar technologies

This information helps us improve website performance, enhance security, and provide a better shopping experience.

3. How We Use Your Information

We use your information to:

• Process and confirm your orders.
• Deliver products to your address.
• Provide customer support.
• Verify payments when necessary.
• Send order updates and delivery notifications.
• Respond to your questions and requests.
• Improve our website and services.
• Prevent fraud and unauthorized activities.
• Comply with legal obligations.

4. Product Verification System

Every authentic Auraa product includes a unique Product Verification Code.

When you verify a product through auraa.com.bd/verify, we may process the verification code and limited technical information, such as your device or browser details, to:

• Confirm product authenticity.
• Prevent counterfeit products.
• Improve the security of our verification system.
• Maintain accurate verification records.

The verification process is designed to protect both our customers and the Auraa brand.

5. Cookies

Our website may use cookies and similar technologies to:

• Keep you logged in.
• Remember your preferences.
• Improve website performance.
• Analyze website traffic.
• Provide a better shopping experience.

You can manage or disable cookies through your browser settings. However, some website features may not function properly if cookies are disabled.

6. Sharing Your Information

We respect your privacy.

We do not sell, rent, or trade your personal information to third parties.

We may share your information only with trusted service providers when necessary, such as:

• Courier and delivery partners
• Payment gateway providers
• Customer support platforms
• Website hosting providers
• Fraud prevention and security services
• Government or legal authorities when required by law

These parties receive only the information necessary to perform their services.

7. Payment Security

We do not store your complete debit or credit card information on our servers.

Online payments are processed securely through trusted payment service providers.

8. Data Security

We take reasonable technical and organizational measures to protect your information, including:

• Secure servers
• SSL encryption where applicable
• Restricted staff access
• Regular security monitoring
• Secure data storage practices

While we strive to protect your information, no online system can guarantee absolute security.

9. Marketing Communications

With your permission, we may send you:

• New collection announcements
• Limited Edition drops
• Exclusive offers
• Promotional campaigns
• News and updates

You can unsubscribe from promotional communications at any time.

10. Your Rights

You may request to:

• Access your personal information.
• Correct inaccurate information.
• Update your information.
• Request deletion of your personal information, subject to legal and business requirements.
• Stop receiving promotional communications.

To make a request, please contact our support team.

11. Children's Privacy

Our website is not intended for children under the age of 13.

We do not knowingly collect personal information from children.

If we become aware that such information has been collected, we will take appropriate steps to remove it.

12. Third-Party Services

Our website may contain links to third-party websites or services.

We are not responsible for the privacy practices, content, or security of those external websites. We encourage you to review their privacy policies before sharing personal information.

13. Data Retention

We retain your information only for as long as necessary to:

• Complete your orders.
• Provide customer support.
• Maintain warranty or verification records.
• Meet legal, tax, and accounting requirements.
• Resolve disputes.
• Prevent fraud.

When your information is no longer required, it will be securely deleted or anonymized where appropriate.

14. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our business, technology, or legal requirements.

The latest version will always be available on this page, along with the updated effective date.

15. Contact Us

If you have any questions about this Privacy Policy or how your information is handled, please contact us.

Auraa

Website: https://auraa.com.bd

Product Verification: https://auraa.com.bd/verify

Hotline: 01328992969

Email: office.auraa@gmail.com

Our Commitment

At Auraa, your trust is as important as our products. We are committed to protecting your privacy, securing your information, and providing a safe, transparent, and reliable shopping experience. Every authentic Auraa product is backed by our Product Verification System because genuine quality deserves genuine trust.

Wear Your Aura.